

A lot of normies won’t be using Lemmy or fediverse in general. It is not as addictive or personalised as the mainstream social media. Plus an avg joe doesn’t know whan an instance is. If one instance starts to get too many users, it might just shut down sign ups.
Edit: Lemmy also doesn’t have an “official” app. So it adds even more friction. Yeah a few users might get excited and use it for a couple of days and then just go back to reddit.


Being comfortable with websites is a very western thing (and I guess that is also a minority in smartphones). In countries like India, a huge majority of the people’s first personal computer was a smartphone. They either use the google app to browse the web or use other apps. No one bothers to use a web browser. It is still the case today. A lot of people don’t use a desktop here.